We want to connect companies and innovators that share the same key focal points. This is why we are developing trend-setting business real estate in the leading metropolises of the world. We do understand these objects as multidimensional platforms that are reflecting manifold aspects of humanity based on an integral approach. They also work as workshops for practicing community and innovation. This is the most supportive foundation for the growth of awareness for community-oriented actions.
Since early days, people lived in communities that offered protection from enemies as well as access to food – the community-life was fundamental for survival. Working, living and socializing were one and the locations for settlements were chosen consciously. The construction of houses and important other architectures followed principles of order by the specific culture. For thousands of years, knowledge about urban planning and architecture has been collected and deepened. Besides functional and economic aspects, the knowledge also contained cultural, social and spiritual elements.
The Third Millennium
Social transformation from industrial age to a knowledge-based society claims a lot from its citizens – it affords a huge cognitive capacity but also a lot of flexibility and creativity. Moreover, digital colonization of human life continues to apply social exchange and interaction in a technological environment. These developments have affected new trends into the field of real estate, setting the benchmark for a progressive way of construction in the post-industrialized environment: Co-Working connects a flexible workflow with the atmosphere of public space with interaction and exchange happening by chance. Moreover, co-living is getting more and more famous as it addresses the need to spend less money on rent as well as it compensates the growing demand for social interaction and community besides digital communication.
As industrialization went on, living and working sooner or later became more and more separated in space. It was the individual path of life rather than the collective experience that was in the foreground. Individualization went on together with a view on life that was more and more based on science – cultural, spiritual and social values became less important. We can notice this process in architectures and cities that are more and more one dimensional when economic aspirations, functionality and monetary success are the main base lines.
The post-industrial world demands places which offer a holistic environment which resembles those forms of life from earlier days: the unity of working and living. We understand real estate as a platform where multiple aspects of human life are mirrored, and universal principles of order and arrangement are applied. Human needs thus determine the construction of the physical world and they shape the environment. The results are places and spaces which people do like to enter and where they like to work. Development and social exchange are the most important aspects because non-intended encounters in an inspiring environment provides the perfect base for creativity and new ways of thinking.