We understand entertainment as the art of creating universal products that inspire the audience and continuously encourage the process of self realization. Most important are amusement, happiness and the collective experience. While creating these products, we are very mindful in considering the meaningfulness of the topic and the power to inspire people.
Getting in touch with the unique results of the work of artists, musicians or designers is a very personal experience for every single one of us. Art is touching our emotions and it brings happiness and inspiration into our lives. The roots of creative industries – as we call this branch today – can be found in the first melody that was sung more than two million years ago. Today, creative industries consist of more than eleven different segments making it an integral part of the current transitioning process of civilization from an industrialized society to a knowledge and value-based society.
Our work concentrates on projects such as books, movies, music, art, and (digital) games as these five segments are complement to each other. This opens up the opportunity to cross-publish projects in different media, following the quote of Marshall McLuhan, a famous professor of sociology and media: “The content of one medium is always another medium.” To us, it is of highest importance to observe the value-added chain as well as the life span of our projects very mindfully. We can assure the high quality of our products because of our experience and because we can rely on a global network of competent partners in the respective fields.
Our projects are inspired by creative-artistic aspects but also by spiritual, systemic and process-related knowledge. During the development and the preparations for the market entry of a project, we are following a strict policy of reviewing that is supported by an experienced creative team. As the market entry is the most crucial moment in the development process, compassion, empathy and expert knowledge about the respective branch are mandatory, while also societal developments and latest trends have to be kept in mind. To sum up, the creative process is closely linked to the further distribution of the project.
We are developing holistic and global products for entertainment all over the world. We introduce new perspectives, we are reviewing existing dogmas and we are reflecting upon subconscious behavior patterns thus paving the way for new human dimension.